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The Evolving Role of the Content Engineer

Join us for a look at the emergence of a new breed of content professional, the Content Engineer. Bringing particular inter-discipline expertise, the content engineering role is vital to customer...

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Simple Steps to Choosing the Ideal CMS

A step-by-step guide to the best practices for choosing a Web CMS Customer Experience Management Platform. This paper examines: What is a CMS and why your organization needs one; how to determine your...

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Content Strategy vs. Content Engineering: The Emerging Role of The Content...

This keynote on Content Strategy and Content Engineering was delivered on Oct. 20 at Lavacon 2015 in New Orleans, LA by Cruce Saunders, founder and principal at Simple [A]. Content Strategy vs....

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[A] Content Modeling 101 Webinar with Noz Urbina

Save Your Seat for this Content Modeling Webinar led by Noz Urbina Feb. 23, 2016, 10:30 AM (@ 2-Hour Event) - Sign up at simplea.com Content Training by Industry Thought Leaders Sign up to attend this...

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Digital Maturity for Associations and Nonprofits Webinar Sneak Peek

Enjoy this sneak peek of our upcoming executive briefing on digital maturity for associations and nonprofits. Learn how to boost member growth, retention, giving and revenue with today’s leading...

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Association Digital Marketing Webinar Sneak Peek

Enjoy this sneak peek of our upcoming executive briefing on digital maturity for associations and nonprofits. Learn how to boost member growth, retention, giving and revenue with today’s leading...

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Sneak Peek: Simple [A] Engineering Content for Bots, AI, and Marketing...

AI is becoming the new User Interface (UI). Much content discovery will start with mobile, voice-based, AI-mediated questions. AI is also becoming the new information architecture. IA, the way a user...

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Evolving the New Content Order: The rapidly changing multichannel, multimodal...

We are at a critical moment in history, with knowledge bursting at the seams of our organizations. Many of us still struggle to manage numerous modes of omnichannel content engagement: published,...

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